Acme Digital Agency
acme-digital.com
SEO performance report · Sep 28, 2026 → Oct 24, 2026 (28 days)
Reporting period: Sep 28 – Oct 24, 2026
vs prior 28 days (Aug 31 – Sep 27)
Clicks
11834
▲ 15.0%
vs 10290 prior period
Impressions
328410
▲ 8.8%
vs 301700 prior period
CTR
3.60%
▲ 5.6%
vs 3.41%
Avg Position
14.2
▲ -10.1%
vs 15.8
Daily clicks & impressions
Executive summary
This period was strong. Organic clicks grew 15% month-over-month, driven by our refreshed /blog/seo-reporting-guide/ content (+41%) and a newly published FAQ section on /pricing/. Average position improved from 15.8 → 14.2 — the structured data markup we added in week 3 is showing up in SERP features. Worth watching: AI answer engines sent 930 sessions this period — 7.7% of the total, converting at 3.4% against 1.3% from organic search. Small volume, but the best-converting channel we have. Smashing Magazine's writeup is also still referring steady traffic a month on. Next steps: build topical cluster around 'agency seo reporting' to capture queries currently ranking 8–15.
What we delivered this period
What's working — top winning pages
| Page | Clicks now | Clicks prior | Δ |
|---|
| /blog/seo-reporting-guide/ |
1240 |
880 |
+360 |
| /pricing/ |
762 |
580 |
+182 |
| /features/ |
984 |
850 |
+134 |
What needs attention — declining pages
| Page | Clicks now | Clicks prior | Δ |
|---|
| /blog/old-keyword-research/ |
210 |
380 |
-170 |
| /contact/ |
88 |
144 |
-56 |
Top queries driving traffic
| Query | Clicks | Impressions | CTR | Avg Pos |
|---|
| seo reporting tool |
812 |
9400 |
8.64% |
3.1 |
| google search console analytics |
631 |
14200 |
4.44% |
5.2 |
| agency seo dashboard |
544 |
7800 |
6.97% |
4.8 |
| search console white label reports |
488 |
6300 |
7.75% |
3.9 |
| ctr optimization tips |
390 |
11100 |
3.51% |
8.4 |
Top landing pages
| Page | Clicks | Impressions | CTR | Avg Pos |
|---|
| /blog/seo-reporting-guide/ |
1240 |
18600 |
6.67% |
4.2 |
| /features/ |
984 |
12300 |
8.00% |
3.5 |
| /pricing/ |
762 |
9800 |
7.78% |
2.9 |
| /blog/google-search-console-tips/ |
641 |
14100 |
4.54% |
6.1 |
| / |
598 |
8400 |
7.12% |
3.0 |
Where your visitors came from
| Channel | Sessions | Share | Conversions |
|---|
| Search |
7771 |
64.5% |
101 |
| AI answer engine |
930 |
7.7% |
32 |
| Referral |
745 |
6.2% |
18 |
| Social |
419 |
3.5% |
9 |
| Direct |
2180 |
18.1% |
41 |
Sessions and conversions from Google Analytics. Users are not shown here because a
visitor who lands on two pages from the same channel would be counted twice.
Our next focus
No outstanding action items — well done.